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How To Enjoy A Night Alone

You know that feeling…the fear of missing out? Ugh, it’s the worst. It always hits me around this time of year, when the weather warms up. For some reason, I feel the need to be outside enjoying the beautiful weather 24/7. But since it’s not possible or realistic to be constantly doing something due to logistics and social fatigue, I’ve come to realize over the years that I really treasure and look forward to having a night to myself. Evenings alone don’t have to turn into a Netflix binge, they can be just as interesting and enjoyable as a night out with friends! Here are a few things I love to do when home alone.

How To Enjoy A Night Alone

Get In Your Pajamas Early

This is a practice I’d love to do more often. For some reason, the nights when I’m in my pajamas by 8pm feel so luxurious. Do you have a nighttime routine? Try starting that a little earlier, maybe add in time for a face mask or a deep conditioning treatment. I always find that getting ready for bed earlier helps me fall asleep faster.

Do Something Creative

I recently decided to try my hand at chalk lettering, something I’ve never done before. I’m not talented at drawing but decided to give it a go with as minimal self-critique as possible. I figured if I was horrible at it, no one would ever know! I picked up this book, a chalkboard, and chalk and turned up the music. It’s fun to try something new and as it turns out, chalk lettering gets easier with practice! Other things to try…knitting, journaling, homemade candles, needlepoint.

Open A Book

Granted, this is my go-to trick in almost any situation, but instead of reading right before bed as I’m under the covers and already sleeping, I try to start reading earlier in the evening so I can stay up and enjoy the book more than a page or two.

Listen To Podcasts

I used to only listen to podcasts as I was doing something else (cooking, driving, etc). But lately, I’ve been cuddling with the pups and settling in for an episode or two. It’s been nice to just sit and relax, taking in the story while having my hands free for puppy belly rubs and cuddles.

Head Out To Watch The Sunset

One of my favorite things to do in Philly is to watch the sunset from Penn Treaty Park. There’s something calming about watching the night come to an end.

How do you enjoy a night alone? P.S. Thoughts on loneliness and good books for a night alone.

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  • Your website is not a static business tool.

A strategically designed website has the potential to generate leads and convert visitors into customers.

Perhaps it's to re-evaluate the results you COULD be getting from your website.

Every week I talk with business owners who come to me with websites that stress them out and are a headache to maintain.

Their website is not generating leads and they’re hesitant to direct clients to their website because it’s outdated, not mobile-friendly, and doesn’t represent them like they professional they are.

This is not how a website should be serving their business.

These business owners know its time for a new website design but aren’t sure where to start or when.

Will it really be worth the money?

Today I wrote a blog post on why NOW is the perfect time for a website redesign. Yes, even before the holidays.

Postponing a re-design of a site that isn’t doing anything for your business means you’ll be postponing the results you NEED - more leads and more sales.

Get the link in my bio for the post and then let me know - if you could have your DREAM website, what results would it be creating for your business?

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  • Why is no one buying from your website?

You probably have a great offer. In fact, it might be the best one you’ve had yet. But why is no one buying it?

When it comes down to it, there is one main reason that motivates consumers to purchase.

What’s in it for them.

When presenting an offer, business owners tend to talk about the tech aspects or the facts/details of the offer rather than the BENEFITS of the offer.

How much time it’s going to save their clients, how much money and frustration is going to save them.

It’s not clear what is in it for them.

Take Action: Take your top offer, your main service, and re-write it to only talk about how your client will BENEFIT from this service. How it’s going to change their lives. Talk about how their life was before using that product or service and how it’s going to be after they use that product or service.

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  • Now that we smack dab in the middle of the holiday shopping season it is the PERFECT time to take a quick moment and look over your website. 
When was the last time you read through each page?

Ask yourself these questions:

Are my best, most compelling offers at the top of my site?

Is the copy clear and concise?

Are there clear next steps for my website visitors to take?

Do my visitors have all the information they need to make a purchase?

Take Action: Set aside 30-60 minutes this week to review and make changes to your website. Need some help? Send me an email (link in profile) or a DM.

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  • Last year 49% of all holiday online shopping were done on mobile devices.

That means that smartphone shopping accounted for $2.1 billion in sales.

BILLION.

Cash money. *jaw drop*

If your site isn’t optimized for mobile devices then it has the potential to turn off customers.

Which is really not a great thing! At all!

If you’re ready for a website that looks good on ALL devices and is strategically built to make more sales - this is exactly how I help my clients.

Send me a DM to learn more about how I can help your business website start attracting more visitors and converting them into customers.

Let’s bump up your holiday website sales STAT.

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  • How to make sure your businesses's website is ready for the holiday shopping season.

PUT YOUR BEST OFFERS AT THE TOP

Websites have an average of 3 seconds to captivate interest so put your most compelling offers at the top of your site.

Give them the good stuff right away.

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