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My Fall Reading List

Woo-hoo! It’s officially my FAVORITE season of the whole year. Autumn. Brisk mornings, crisp afternoons, bulky sweaters, leather boots, hot hazelnut coffee, warm blankets, and BOOKS. All the books. If you’re looking for a good read for those cold nights, here are a few that will get you just in the mood to settle down and enjoy a night in.

Recently Read

Behind Her Eyes by Sarah Pinborough

What Lousie thought was a casual meeting at a bar with a stranger turns into a complicated relationship with both David AND Adele….his wife. But their marriage isn’t quite like it seems, something is off. As Lousie finds herself falling deeper into this strange web of lies and lust, she soon discovers just how far someone will go to protect their secrets. I started reading this book while camping this weekend and was instantly hooked! I’m usually good at guessing the endings but I did not see this one coming.

What Happened by Hillary Clinton

There were SO many times I wondered what Hillary was really thinking during her Presidential Campaign and reading this book was like getting a peek inside what was one of the stranges and unconventional Presidential election races in the history of the United States. It’s comical to read the reviews of this book online (like Amazon or Barnes and Noble) and let me spare you the drama: you have to read this for yourself and form your own opinion. I really enjoyed this book.

Currently Reading

  • Unbelievable by Katy Tur. I typically don’t read political books but after all that has happened this year I’ve found myself drawn to books that give a look behind the scene. This book was written by journalist Katy Tur who reported on Trump’s campaign and was singled out and bullied by Trump which created an unsafe and threatening environment for a woman who was just doing her job.
  • Rabbit by Patricia Williams. When I started reading this book I could barely believe my eyes. The things that Miss Pat when through as a child grown up in poverty in Atlanta during the height of the crack epidemic. When she became pregnant at 13 Rabbit (her nickname) set out to create a life for herself and her child. Told with brutal honesty and a good dose of humor. Loving it so far!

To Read Next

  • Good Me Bad Me by Ali Land. Milly’s mother is a serial killer, and although she loves her, the only way to stop her is to turn her into the police. Now Milly has a fresh start, a new identity and a new home with an affluent foster family. But everyone has their secrets and as her new home life becomes complicated Milly is forced to figure out…is she good? Or is she bad? She is after all her mother’s daughter.
  • Braving the Wilderness by Brené Brown. “A timely and important new book that challenges everything we think we know about cultivating true belonging in our communities, organizations, and culture.”

What’s on your Fall reading list?

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Instagram

  • Headed home to the mountains feeling filled up on friendship, family, and lasagna.

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  • A great website has the power to attract *and* repel potential clients.

A website that is set up strategically to attract your ideal clients is like having another team member who works around the clock for your business!

Is your website doing a good job at bringing in business?

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  • Chances are that whoever came to your website has a problem they are trying to solve.

They are looking for the solution, but they aren’t focused on the features and tech you’ll use to solve the problem.

They’re focused on how their life will be easier once you solve their problem.

Positioning your website as a resource for your future clients will not only start attracting your ideal client but you’ll be able to offer them value right away, before you even start working together. 
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  • What is the point of a website if it’s not attracting your ideal client and filtering through the noise?

If your website isn’t working for you then it’s holding you back.

How do you get your more website visitors?

I’m glad you asked! Here are four ways to attract your ideal client to your website.

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  • I really enjoy planning strategic website solutions for my clients. It combines two of my favorite things: creativity and strategy.

Today I am finishing up a website proposal for a real estate group here in Denver.

They’re looking for a new web design that streamlines and simplifies their currently chaotic site so they can better server their customers.

A website that is overwhelming and unorganized can quickly turn off prospective clients!

Their new website will be built with strategy FIRST in order to guide their website visitors to the information they need to know in order to take the next step.

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  • After we launched Becca's new website she saw adoption applications DOUBLE.

Part of the website design and development I did for @brighterdays_rescue included custom forms for adoption applications and foster applications.

Prior to launching the new site Becca collected adoption applications via Word documents that people had to download, fill out, print, and scan back to her. Talk about a headache!

The forms I built for her were 100% online and included accepting signatures as well as other sensitive information, all stored securely.

Now Becca’s admin process is streamlined and smooth and she’s able to process applications at twice the speed.

Check out the full project via the link in my bio!

Are you curious what a custom website could do for your business? Send me a DM or reach out via the link in my profile!

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  • Has your website closed *any* deals for you … ever?

When was the last time you had an inquiry come in?

Websites that aren’t grabbing interest and closing sales are just taking up space. 
As an entrepreneur, your website is actually another member of your TEAM.

It has the potential to help you grow your business.

It can help connect with customers, present your services, and prompt your prospects to take the next step towards working with you.

If your website doesn’t accomplish these things then it’s not doing what it SHOULD be doing and is falling flat.

Want to fix that? Start by checking out my blog. There’s a TON of free resources on there that can help you improve your website today.

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  • How your website can save you TIME.

There is only so much time in the day. And as entrepreneurs, that time seems to magically shrink. Raise a 🤚🏻 if you agree!

While we can’t add more hours onto the day (but someone plz work on that) we CAN change the way we work.

A lot of people are surprised when I say that having a website can *save you time* growing your business.

In their experience, a website has only been a headache and never exactly what they want.

Think of it like this…

Your website is essentially having a conversation with a person that is interested in your services.

Expressing empathy, understanding their struggles, offering a solution and answering their questions is all a part of the conversation you would have with a potential customer in person or on the phone.

When your website is set up to strategically walk potential customers through your company and how you can help them, it increases their trust in you and saves you time in the long run by having it all in once place, readily available at all times.

Time otherwise spent answering these questions or presenting your services can now be allocated to other priorities.

Your website could be a money-making MACHINE, closing deals left and right.

Not bad right?

Curious how that can happen for you?

Tap the link in my bio to schedule your free discovery call to see how we can get YOUR website working JUST as hard as you are at growing your business.

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