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7 Books To Give As Gifts

Giving a book is one of the best gifts you can give. Whether it be a book that educates and expands knowledge or offers an escape from the day-to-day, I think people today should read more and tweet less. However, it can be tricky to give a book as a gift unless you really understand someone’s reading habit and interests. That being said, here are a few books that touch on several different topics: feminism, poetry, entrepreneurialism, struggles, introverts, and more.

All The Single Ladies

If you’re looking for an in-depth look at the women’s movement across decades and generations, this is the book for you. I learned so much from this book. All The Single Ladies takes a look at the economic, emotional, and sexual lives of women touching on topics ranging from race to sexual orientation, work life, politics and more.

Rising Strong by Brené Brown

Brené Brown spent the past three years studying vulnerability, courage, worthiness, and shame and is also the author of three #1 New York Time Bestsellers. So in short: she knows what she’s talking about. In Rising Strong Brené shares the results of years of research on how to get up after you’ve fallen. A great gift for someone who is going through something tough right now.

Quiet: The Power of Introverts In A World That Can’t Stop Talking by Susan Cain

This book was life-changing for me. It was the first time I heard introversion talked about normally and without shame.  Susan argues that our society dramatically undervalues introverts and shows how much we lose in doing so. Her TED talk on the book is fascinating.

Year of Yes by Shonda Rhimes

In this book Shonda Rhimes, the creator, head writer, and executive producer of Grey’s Anatomy, Private Practice, and Scandal, shares her journey through a transformative year of saying yes to everything instead of saying no. This lead to a full life with rich experiences and balanced happiness. It really inspired me to seek new opportunities and reminded me to never let fear hold me back.

Shoe Dog by Phil Knight

This is a memoir written by the founder of Nike, Phil Knight. It’s the story of a surprising entrepreneur who created one of the most profitable businesses in our modern economy. But it didn’t start out that way. This book is great for the aspiring entrepreneur or someone searching for inspiration to achieve the seemingly impossible and going after your dreams. Psst – you don’t have to like sports to love this book!

Shrill: Notes From A Lound Woman by Lindy West

A must-read for the modern day feminist author Lindy West writes about coming of age in a culture where women must be small and quiet, two things which West is definitively not. This memoir takes us through West’s childhood to her current life as a writer and her accidental activism to convince the world that fat people have value. Written with sincerity and humor, I could barely put this book down!

Milk and Honey by Rupi Kaur

This is one of my favorite books of all time. I’ll always be recommending this book of poetry to everyone I know. Rupi’s writing is raw, unflinching, and transformative. It’s a quick read, only 208 pages, so savor each page.

Have you ever received a book as a gift? What was it and did you enjoy it?

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  • Building the website of your dreams takes time.

Anyone can purchase a template.

Anyone can register a domain.

But having a website that is strategically designed to land more inquiries in your inbox takes strategy, goal setting, research, planning, and experience.

If your website was designed with a “set it and forget it” mentality…

If you never check or update your website because it’s a hassle to maintain…. If your website isn’t generating leads or acting as an ASSET to growing your business…

Then postponing a website redesign will only be delaying the results you need to grow your company.

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  • Your website is not a static business tool.

A strategically designed website has the potential to generate leads and convert visitors into customers.

Perhaps it's to re-evaluate the results you COULD be getting from your website.

Every week I talk with business owners who come to me with websites that stress them out and are a headache to maintain.

Their website is not generating leads and they’re hesitant to direct clients to their website because it’s outdated, not mobile-friendly, and doesn’t represent them like they professional they are.

This is not how a website should be serving their business.

These business owners know its time for a new website design but aren’t sure where to start or when.

Will it really be worth the money?

Today I wrote a blog post on why NOW is the perfect time for a website redesign. Yes, even before the holidays.

Postponing a re-design of a site that isn’t doing anything for your business means you’ll be postponing the results you NEED - more leads and more sales.

Get the link in my bio for the post and then let me know - if you could have your DREAM website, what results would it be creating for your business?

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  • Why is no one buying from your website?

You probably have a great offer. In fact, it might be the best one you’ve had yet. But why is no one buying it?

When it comes down to it, there is one main reason that motivates consumers to purchase.

What’s in it for them.

When presenting an offer, business owners tend to talk about the tech aspects or the facts/details of the offer rather than the BENEFITS of the offer.

How much time it’s going to save their clients, how much money and frustration is going to save them.

It’s not clear what is in it for them.

Take Action: Take your top offer, your main service, and re-write it to only talk about how your client will BENEFIT from this service. How it’s going to change their lives. Talk about how their life was before using that product or service and how it’s going to be after they use that product or service.

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  • Now that we smack dab in the middle of the holiday shopping season it is the PERFECT time to take a quick moment and look over your website. 
When was the last time you read through each page?

Ask yourself these questions:

Are my best, most compelling offers at the top of my site?

Is the copy clear and concise?

Are there clear next steps for my website visitors to take?

Do my visitors have all the information they need to make a purchase?

Take Action: Set aside 30-60 minutes this week to review and make changes to your website. Need some help? Send me an email (link in profile) or a DM.

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  • Last year 49% of all holiday online shopping were done on mobile devices.

That means that smartphone shopping accounted for $2.1 billion in sales.

BILLION.

Cash money. *jaw drop*

If your site isn’t optimized for mobile devices then it has the potential to turn off customers.

Which is really not a great thing! At all!

If you’re ready for a website that looks good on ALL devices and is strategically built to make more sales - this is exactly how I help my clients.

Send me a DM to learn more about how I can help your business website start attracting more visitors and converting them into customers.

Let’s bump up your holiday website sales STAT.

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  • Growing up with a Dad who loves to play is basically the best thing ever. 57 years and young at heart! Love you pops.

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  • How to make sure your businesses's website is ready for the holiday shopping season.

PUT YOUR BEST OFFERS AT THE TOP

Websites have an average of 3 seconds to captivate interest so put your most compelling offers at the top of your site.

Give them the good stuff right away.

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  • YALL my parents got me a LOG SPLITTER as an early Christmas present and I couldn't. be. more. stoked. #adulting

Life sure has taken a unique turn of events and I couldn't be happier or feel more at home here in the mountains.

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